Terra S.H. Waldron, CCM,CCE, ECMVice President/COO, Desert Highlands Association
Terra Waldron, CCM, CCE, ECM, chief operating officer and vice president of the Desert Highlands Association in Scottsdale, Ariz., since 2006, has 33 years of experience in the private club industry. Desert Highlands has been voted a Platinum Club continuously since 1997 and received America’s Healthiest Fitness award. Previously, she served as GM/COO at Dataw Island in S.C.; Sedgefield Country Club in Greensboro, N.C.; Country Club of Charleston in S.C.; Cedar Point Club in Suffolk, Va.; and the Engineers’ Club in Richmond, Va.
Her passion for the club industry has led her to participation on many national industry committees. As a result of her experiences, Terra has been requested to make numerous presentations for such groups as CMAA, USGA, the Johnson and Wales University campus, the Kiwanis Club and the Optimist’s Club. Terra has also authored articles for leading industry publications, including Club Director, The BoardRoom and Club Management.