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Published Thursday, January 1, 2015
The affluent population continues to recover from the Great Recession, growing from 62.5 million Americans to 67.5 since 2013—an increase of 5 million, or 8 percent, according to the 2014 Ipsos Affluent Survey USA. From 2012 to 2013, the affluent population grew 6 percent. Overall, these Americans spend $2 trillion a year on a wide range of products more»
Published Thursday, January 1, 2015
It has been 25 years since Club Director brought a new perspective to club leaders. Perspective was the name of NCA’s original monthly publication that provided critical information to club leaders. Then Publications Chairman Charles Hathaway explained the name change in 1989 as one that “better reflects NCA’s focus: The policy, legal, and more»
Published Thursday, January 1, 2015
NCA CONNECT's Top 10 from 2014 As NCA CONNECT kicks off 2015, let us take a look back at the most widely read and talked about stories from 2014. Consumer Trends for 2015 Three powerful currents will help reshape the consumer arena in 2015. Each of these trends contains a key, actionable opportunity for innovation that could serve, delight or surprise more»
Published Thursday, January 1, 2015
Q. What are some of the fundamentals of high functioning service cultures? Exceptional service experiences are personal, anticipatory and emotional. When one experiences extraordinary service, it stirs a series of emotions—gratification, satisfaction and excitement and hopefully brings a smile to one’s face. In the best service environments, more»
Published Thursday, December 18, 2014
Published Thursday, December 18, 2014
Published Thursday, December 18, 2014
Published Thursday, December 18, 2014
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