2018 National Club Conference Speakers

Meet Your Star-Studded Speaker Lineup 

The 2018 National Club Conference will include a star-studded lineup of speakers from inside and outside the private club industry to develop club leaders' skills and to help them take their clubs to the next level. NCA has confirmed key speakers and is in the process of growing the presenter lineup for the spring conference. Read about the 2018 National Club Conference speakers below.

Note: CMAA members can earn education credits by participating in the conference sessions.

Peter Ueberroth, Entrepreneur and philanthropist 

Peter Ueberroth graduated with a degree in business from San Jose State in 1959. He founded First Travel Corp. and later turned his attention to sports, organizing the 1984 Summer Olympics Games in Los Angeles and serving as Commissioner of Major League Baseball from 1984 to 1988. He was chairman of Rebuild Los Angeles after the 1992 Los Angeles riots and ran for governor in 2003. He is an investor and chairman of the Contrarian Group, a private equity company in Newport Beach. 


Chip Brewer

Chip Brewer, President & CEO, Callaway Golf Company

Oliver G. Brewer, III, also known as Chip, is the President and Chief Executive Officer at Callaway Golf Co. Brewer served as CEO  of Adams Golf Inc. from January 2002 to 2012 and served as its president from 2000 to 2012. He served as the president/COO of Adams Golf from 2000 to 2002 and as senior vice president of sales and marketing from 1998 to 2000. He served as vice president of sales and marketing of Mead Containerboard, a division of Mead Corporation from 1997 to 1998. He has been a Director of Callaway Golf Co. since March 2012. Brewer served as an executive director of Adams Golf from 2000 to 2012. He is a 1986 graduate of the College of William and Mary and received his MBA from Harvard in 1991.


Bill Walshe

Bill Walshe, CEO, Viceroy Hotel Group

A 20-year veteran to the luxury hospitality industry, Walshe provides Viceroy Hotel Group with a truly global perspective, bringing extensive senior management experience with leading international hospitality companies, including Jumeirah Group, The Doyle Collection and Kempinski Hotels and Resorts. As the CEO of the Doyle Collection, Bill led the brand through its reinvention into a modern luxury urban hotel group that includes eleven hotels in the USA and Europe. Prior to The Doyle Collection, he served as COO for Dubai based Jumeirah Group at a time of tremendous growth for the international luxury hospitality group. 


Jose Villa

Jose Villa, Founder and President, Sensis



Jose Villa founded Sensis in 1998 as a website development firm and has since expanded the company into a full-service advertising agency. The Sensis integrated model combines an explicitly cross-cultural approach to the general market, where ethnic insights lead Sensis' work, with core digital capabilities focused on the role of digital media, the mainstreaming of multicultural markets, and the transformative impact of social technology. Villa frequently publishes on multicultural marketing subjects at MediaPost, and his blog, ThinkMulticultural.com, a leading blog on the multicultural marketing industry. He is a fellow of the Robert Toigo Foundation, a founding member of the Cesar E. Chavez Foundation, a board member of the National Federation of Independent Businesses (NFIB), and a past Advisory Board member of the U.S. Hispanic Chamber of Commerce.


Mike Stachura

Mike Stachura, Senior Editor-Equipment, Golf Digest 

Mike Stachura is the senior editor of equipment at Golf Digest. He has been covering golf equipment and technology as well as the business of golf for more than 20 years. He leads the team that developed and oversees the "Hot List," Golf Digest’s annual review of new products, from drivers to golf balls. In addition, he developed the magazine’s biennial ranking of America’s 100 Best Clubfitters.

In 2016 Mike was named to the International Clubmakers Hall of Fame for his work promoting the benefits of clubfitting to the golfing public. He is the author of three books, including "Classic American Courses" and "Fearless Golf."  He also has been a frequent guest on Golf Channel’s Morning Drive and served as a co-host for the annual Golf Digest Equipment Insider special on NBC.


Elise Buik, President & CEO, United Way of Greater Los Angeles

Elise Buik made history by becoming the first female president and CEO of United Way of Greater Los Angeles (UWGLA) in 2005. For nearly a decade, she has been a community leader and spokesperson to advocate for the homeless, veterans and students.

She has been instrumental in transforming UWGLA from its historical fundraising role into a community impact organization that identifies social issues, convenes experts, partners with other organizations and crafts innovative solutions and policy. Under her leadership, UWGLA launched a strategic 10-year action plan called Creating Pathways Out of Poverty to help tackle poverty in L.A. County Elise currently serves on the boards of the Pacific Council, the Los Angeles Area Chamber of Commerce, and the LA 2024 Bid. Previously, she served as a Commissioner for the Los Angeles Homeless Services Authority, appointed by Mayors Garcetti and Villaragoisa, and also served as the chair of the National Professional Council for United Way of America. Her honors and recognition include being honored with the “Nonprofit CEO of the Year” award from the Los Angeles Business Journal, being named as a “Top 10 Gamechanger” by Los Angeles Magazine, and receiving the “Non-profit Leadership and Responsibility” award by the Pat Brown Institute.


Deirdre Marie Capone, Author and Producer

Deirdre Marie Capone is the grandniece Al Capone and the last living member of that family born with the last name "Capone." Growing up in Chicago as a member of the Capone family was uniquely difficult. As soon as she could, she fled Chicago - and her name - and found her own success away from the shadow cast by the legacy of her famous uncle. In her first book, "Uncle Al Capone – The Untold Story from Inside His Family," she shares never-before-revealed intimate details of life within the Capone family. Capone is presently working on major motion pictures Al Capone, the Untold Story (2018), and Capone: The Man That Knew Too Much (2018).

Conference attendees will receive a free signed copy of Deride's book, and a sample bottle of Templeton Rye "The Good Stuff" - Al Capone's favorite whiskey.


Eliza Selig, Director of Communications, Hospitality Financial and Technology Professionals

Eliza Selig is the director of communications for Hospitality Financial and Technology Professionals (HFTP®). At HFTP, she oversees the association’s content development, public relations and communications-related activity. In addition, she works with the HFTP Research Center and hospitality industry academics to develop research projects exploring current industry practice. She has been with HFTP since 1999.


Jack Jacobs, Congressional Medal of Honor Recipient. 

Colonel Jack Jacobs (U.S. Army Retired) earned the Medal of Honor for exceptional heroism on the battlefields of Vietnam. He also holds three Bronze Stars and two Silver Stars. Hear how although bleeding from severe head wounds, then-First Lieutenant Jacobs returned again and again under intense fire to save the lives of a U.S. adviser and 13 allied soldiers. Jacobs was a faculty member at the United States Military Academy in West Point and at the National War College in Washington, D.C. He retired from the Army in 1987 as a colonel. He is a member of the Council on Foreign Relations and is vice chairman of the Medal of Honor Foundation, a member of the board of trustees for the National World War II Museum, the Code of Support Foundation, and holds the McDermott Chair of Politics at the U.S. Military Academy. He is also a military analyst for NBC/MSNBC.


Henry DeLozier, Partner, Global Golf Advisors; Fred Laughlin, Partner, Global Golf Advisors

Henry B. DeLozier is a Principal in Global Golf Advisors, an international consultancy of service to the investment banking, real estate development and golf asset ownership and operations business segments. DeLozier joined Global Golf Advisors after nine years as the vice president at Golf of Pulte Homes, the largest developer of golf course communities in the United States. He is recognized by GolfInc magazine as one of the “Most Influential People in Golf." He is the immediate Past President of the Board of Directors for the National Golf Course Owners Association (NGCOA). He also serves on the Employers Advisory Council for the Professional Golfers Association of America (PGA). He serves as an expert source for Business Week, CNBC-Squawk Box, the Financial Times of London, GOLF magazine, Golf Digest, Golf Business, GolfInc magazine, the New York Times, the Wall Street Journal and the Washington Post.

Since retiring from PricewaterhouseCoopers in 2001, Fred Laughlin has concentrated on nonprofit board development, strategic planning, and leadership development. He has worked extensively on projects involving nonprofit governance with a focus on governance models at private clubs and private schools. His club governance experience includes developing the Club Governance Model for the Club Managers Association of America (CMAA), chairing the CMAA Governance Study Group, teaching governance at the CMAA World Conference, conducting workshops, advising scores of club General Managers, and writing extensively in publications targeted to club boards and General Managers. He has published articles in various magazines and along with Dr. Robert Andringa, Laughlin co-authored the book "Good Governance for Nonprofits" (American Management Association, 2007).


David Smith, Platinum Clubs of the World Panelist

Over the past four decades, David V Smith has committed his professional life to the game of golf and the private club industry on a domestic and global basis. Following a successful career as a PGA tournament professional, he retired from the competitive game and spent eight years as a club professional and in club management at Butterfield County Club near Chicago and Bel-Air Country Club, Los Angeles. In 1988, Smith joined Murdock Development and served as project manager in the development of Sherwood Country Club in Thousand Oaks, Calif., and the two resort courses on the island of Lanaii, Hawaii-Manele and Koele. He established his company, Golf Projects International (GPI), based in Los Angeles, in 1990. Over the past 28 years, GPI has developed, managed and consulted on more than 70 projects in 27 countries, and has five courses in GOLF Magazine's "Top 100 Courses in the World."

Smith created the World Club Championship in 2002, which brings together club champions and a partner who compete in a team competition. In 2009, Smith recommended to the visionary of Platinum Clubs of America and Founder of Club Leaders Forum (CLF), John Sibbald, that he create Platinum Clubs of the World. Smith has been involved in other diverse businesses during his career that include: Top level domains, real estate investment, golf course and restaurant ownership, and most recently, the development of a wellness center offering stem cell age reversal treatment being developed at Diamante in Cabo San Lucas.


Brad J. Herrema, Brownstein Hyatt Farber Schreck

Brad Herrema’s forte and long-term focus include strategic water supply planning, water right permitting and regulatory compliance, litigation including water right adjudications, transactional negotiations and due diligence, as well as water quality, environmental and species concerns spanning every aspect of California and national water law. For nearly 15 years, Herrema has been involved in many of the nation’s most significant and complex water matters, predominantly in the western United States.

Herrema serves as special water counsel to private corporations, water purveyors such as cities and special districts, investor-owned utilities and large landowners, golf courses, resorts and energy and infrastructure projects. He has extensive experience in groundwater matters, including development of new groundwater supplies in adjudicated and non-adjudicated basins, groundwater right adjudications, local groundwater management, groundwater storage and complex groundwater litigation. He is actively engaged in implementation of California’s Sustainable Groundwater Management Act of 2014. Herrema serves as counsel to the Chino Basin Watermaster, and is the leader of the firm’s water practice group and is a regular writer and speaker on water issues. For the last seven years, he has held a statewide leadership role in the field of groundwater resources as director of the Groundwater Resources Association of California.


Trevor Coughlan, Director, Software, Jonas Club Software/MetricsFirst


Trevor Coughlan, Director of Marketing for Jonas Club Software, has worked extensively within the technology industry developing, managing and executing multi-strategy marketing campaigns. During his 10-plus years with Jonas, Coughlan has travelled extensively speaking to club industry professionals about the bene ts of marketing and technology within the club industry. Coughlan delivers a fresh perspective with his presentations, and has a natural ability to convey marketing principles and practices to audiences of all types.


Brad Steele, Vice President of Government Relations & General Council, National Club Association

As the National Club Association’s chief lawyer and lobbyist, Brad Steele brings a wealth of knowledge from the executive, legislative and judicial branches of government to the position of vice president of government relations and general counsel. He began his time in government by working for the vice president of the United States, for a member of Congress and then as a senior staffer with a national political committee. Steele studied law in England at Oxford University and he earned his degree from the University of Oklahoma. Upon graduation, Steele returned to his home state of Indiana and opened his own law rm where he practiced for more than 12 years. In addition, Steele also served as a county, city and town attorney for communities throughout the state and as a judge of an Indiana court. While in Indiana, Steele returned to the political arena as a candidate for the United States Congress and the Indiana State House of Representatives. In 2006, he moved back to Washington, D.C., and practiced law in Alexandria, Va., before joining NCA.


NOTE: Sportswriter and journalist Rick Reilly was scheduled to speaker at this year's conference. Due to unforeseen circumstances, he will not be able to speak at the conference. We apologize for any inconvenience.

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