Spring 2014
VOLUME 32, ISSUE 2
Features
Membership Recruitment and Retention Strategies
Learn how clubs are boosting their numbers among today’s key target markets: Millennials, families and seniors.
Are your club members reading your e-communications? Proven tactics for transforming your newsletter into the #1 tool for member engagement.
“We Can Add You to the Waitlist”
How often does your club completely book the dining room? Successful clubs show you how to fill the club dining room for special events and everyday nights.
Some clubs maintain a happy and well-tenured staff while others experience a revolving door of new faces. Learn how to create an environment to retain staff.
Learn ways in which private clubs can increase golf rounds, convert club members to golf memberships or generally influence more people to play golf.
Don’t let a data breach result in significant legal, financial and reputational consequences. This article serves as a quick how-to guide for club data security.
Departments
POINT OF VIEW
NCA INSIGHT
CLUB STATS
BY THE NUMBERS